Culture is always our guiding light, and we look at organizations from the top down. When you look at the acquisitions we’ve made over the past several years, it’s clear that we are strategic in adding capabilities, not just headcount—our emphasis on these is apparent in our advisor retention rate.
The team that supports transitions is unparalleled. Financial advisors who join the firm comment on how taken care of they were during such a critically important time in their career – we pride ourselves on this level of service, as it reflects the exemplary service we bring to our clients, as well.
Even as we continue to grow, Baird retains the “small firm feel” with strong values and good people. We’re employee-owned, so we get to control our own destiny with a laser focus on doing what’s right for our associates and clients. It sets us apart from the rest of the pack, and I know it’s what makes us truly special.