Steve Booth presenting at a United Way event

Baird and United Way: A Legacy of Giving Back

For more than 65 years, Baird has proudly supported United Way – a global nonprofit organization that funds local agencies to help build stronger communities. In 2025, that legacy reached new heights as over 3,000 associates nationwide raised a record $6.7 million for United Way chapters across the country.

This year, Baird’s Chairman & CEO Steve Booth co-chaired the Greater Milwaukee and Waukesha County campaign – and in Southeastern Wisconsin alone, an incredible 98% of associates donated.

Firmwide, this effort embodied Baird’s core value of giving back to the communities where we live and work. When we give together, we grow together.

In 2025, Baird associates strengthened United Way’s impact through:

Participation from over

3,000 associates


$6.7 million

in donations


Engagement across

57 Baird offices


Support for

59 United Way Chapters

and hundreds of nonprofits