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RETAIL INVESTOR INFORMATION

This page provides information primarily for retail clients of our Private Wealth Management (PWM) business. These materials are designed to help provide clients with important information to consider when selecting the types of accounts, solutions and investments that are right for them.

Download: Client Relationship Booklet (Including Form CRS)
  • Client Relationship Information
  • Investment Advisory Services
  • Costs & Fees
  • Additional Services
  • Other Useful Information
  • Investment Considerations

Client Relationship Information

Client Relationship BookletClient Relationship Summary (Form CRS)Client Relationship DetailsWorking With a Baird Certified Financial PlannerImportant Information for Retirement InvestorsUnderstanding Differences Between Brokerage and Advisory AccountsClient Relationship AgreementImportant Information About IRA RolloversBaird Privacy NoticeImportant Information About the Data We Gather from You

Investment Advisory Services

Baird PWM Advisory Solutions OverviewBaird PWM ADV Part 2A BrochurePWM Advisory Program SupplementPWM Wrap Fee Program Advisory Fee and Account Minimum DisclosureImportant Information About Investment Managers' Trade Rotation PoliciesImportant Information About Investment Managers' Placement of Client Trade Orders and Their "Trading Away" PracticesMutual Fund Share Classes Available to Baird Fee-Based Advisory Accounts

Costs & Fees

  • Commission/Markup Schedules for Brokerage Accounts
    • Equities & Exchange Traded Products  >>
    • Options >>
    • Mutual Fund (Sales Load Ranges for Class A Shares) >>
    • Fixed Income Securities >>
    • Unit Investment Trusts (UITs) >>
    • Annuities >>
    • Alternative Investments (Typical Commission Ranges for Private Equity, Hedge Funds, Exchange Funds and Structured Products) >>
    • Public Offerings >>
  • Investment Product Operating Expenses
    • Investment Product Operating Expenses >>
  • Account Fees and Service Charges
    • Account Fees and Service Charges >>
  • Foreign Transaction Taxes and Fees
    • Important Information About Foreign Transaction Taxes and Fees  >>

Additional Services

  • Cash Sweep Program and Cash-Related Investments
    • rwbaird.com/cashsweeps >>
    • Cash Sweep Program Disclosures >>
    • Important Information About Cash and Cash Equivalents, Money Market Mutual Funds and Cash Alternatives >>
  • Cash Management Program
    • Baird’s Cash Management Program  >>
  • Margin
    • Margin Account Facts >>
    • Margin Agreement and Margin Risk Disclosure Statement  >>
    • Important Information About Margin Loans  >>
    • Loan Rates >>
  • Options
    • Option Level Descriptions  >>
    • OCC Options Disclosure  >>
    • Margin/Options Agreement  >>
  • Securities Based Lending
    • Baird Enhanced Credit Access  >>
    • Securities-Based Lending and Baird Enhanced Credit Access  >>
  • Trust Alliance Services
    • Trust Alliance Services  >>
  • Baird Trust
    • Baird Trust  >>

Other Useful Information

Baird Referral ProgramsInternational DisclosuresList of Affiliated Companies, Funds and ManagersPrivate Fund Compensation DisclosureRevenue Sharing/Marketing Support and Other Third Party PaymentsRouting of Equity Orders >>Safety of Client Assets >>Tax Information Center

Investment Considerations

  • Investment Risks
    • Investment Risk Information  >>
  • Important Product Information
    • Annuities  >>
    • Bonds  >>
    • Business Development Companies  >>
    • Callable Security Lotteries  >>
    • Certificate of Deposit  >>
    • Closed-End Funds (Including Interval Funds) and UITs  >>
    • Cryptocurrencies
    • Exchange Traded Products  >>
    • Fixed Income Securities with Survivor’s Option (Death Puts)  >>
    • Hedge Funds and Funds of Hedge Funds  >>
    • International Securities  >> 
    • IPOs  >>
    • Leveraged and Inverse Funds  >> 
    • Managed Futures  >>
    • MLPs  >>
    • Municipal Bonds  >>
    • Mutual Funds  >>
    • Non-Exchange Traded Equity Securities  >>
    • Non-Rated, Split-Rated or Below Investment Grade Securities, and Securities in Lowest Investment Grade Category  >>
    • Private Credit Funds Disclosure >>
    • Private Equity Funds  >>
    • Private Infrastructure >>
    • Qualified Opportunity Zone Funds Disclosure >>
    • REITs  >>
    • Special Purpose Acquisition Companies (SPACs)  >>
    • Structured Products  >>
    • Taxation of Master Limited Partnerships FAQs  >>
    • Tax Treatment of Bond Premium and Discount
    • Tax Treatment of Bond Premium and Support – Summary
    • Variable Rate Demand Obligations  >>

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